MUMIDIS  is an open online space «Museum of mis- and disinformation» that will educate people about methods of brainwashing with disinformation, that lead to wars (as right now in our home – in Ukraine!) or other horrible disasters. We will make it with the help of realistic visuals (3D city) and audial (sonic art) experience, which will engage people in a gamified way to guess false and trustful news. 

The power of the startup uTrigg in this research collaboration is in emotion AI technology, that will detect emotions & behavior of online visitors. Using it in our space would measure and compare the emotions of readers, while they consume trustful or false news. Such knowledge will help to warn the massive audience about the trustworthiness of an online article and the source of news.

Our scientific and deep tech group with great marketing & visualization skills will reach the hearts of the audience to bring the bigger mission in a new way to avoid wars and save the planet.

About out team

Viktoriia Herukh & Oleksandr Zamotaiev: co-founders in uTrigg, 10+ years in IT, marketing & science background

Olga Zamotaieva: designer with 15+ years specialized in 3D visuals

Samuel Van Ransbeeck:  sound artist & researcher in a sonification field

Websites: uTrigg, Samuel Van Ransbeeck

Project updates

Click here to find out more about the project and its ongoing activities

Applied Tools

• TensorFlow – An open source machine learning framework

For more information, have a look at our MediaFutures Data Catalogue for Experiment Support.