On October, 21st 2022, MediaFutures will participate at the policy event dedicated to “Creative and Culture Industries: transform and innovate to enable new business opportunities” on the premises of the Frankfurt Book Fair. The panel discussion will be at the Conference room Brillanz, Hall 4.2, from 11.00AM to 01.00 PM.

Being the Creative and Culture Industries (CCIs) an important source of growth and job creation in the European economy, and considering the new EIT KIC on the Cultural & Creative Sectors and Industries, the Music Moves Europe (MME) framework for supporting the European music sector, and further actions foreseen by Horizon Europe, it is crucial to focus on how to improve the connection between innovation coming from European research projects and business ecosystem and industries, aiming at support CCI’s market growth.

Therefore, the event will see insightful contributions from Dr. Christian Ehler, Member of the European Parliament (MEP), who will open the panel’s session, and some keynotes from high level stakeholders, representatives from the EIT KIC on the Cultural & Creative Sectors and Industries, industry representatives and academia.  The debate intends to discuss how to stimulate innovation in CCIs, by fostering the capitalisation of some good practices coming from the European funded projects and support the future design of Research & Innovation in Creative and Culture Industries (CCIs). 

Partners experts from three Horizon 2020 projects – MediaFutures, Mobius, and S+T+ARTS – currently running EU-funded initiatives for CCIs – will also share their best practices of sustainability and business exploitation that facilitate innovation in CCIs. Strengthening connections and collaborations with actors and networks in the digital media ecosystem active at European level lead the way to transformation and innovation of new business models and opportunities. 

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Creative and Culture Industries:

transform and innovate to enable new business opportunities 

October, 21st 2022 | 11.00-13.00AM
Frankfurt Bookfair – Conference room Brillanz, Hall 4.2

11.00-11-05 Introduction

Simona De Rosa, T6 Ecosystems, partner.

11.05-11.30 Keynote speech

Dr. Christian Ehler, Member of the European Parliament, Member of Committee on Industry, Research and Energy

11.30-12.15 Round table

Patricia Castillo Cardenas, Interim Chief Communication and Engagement Officer of the EIT Culture & Creativity

Veronika Liebl, Managing Director at the department Festival/Prix/Exhibitions of Ars Electronica

Olivier Braet, Senior researcher, SMIT-VUB – Vrije Universiteit Brussel

Alexandra Garatzogianni, Head of Knowledge and technology transfer, Coordinator of EU Projects, Leibniz University of Hannover

12.15- 13.00 Best practices in terms of new business models for CCI  and Q&A

Publishing industry: Tomaso Greco, Bookabook, Founder

Media industry: Mariana Lanari, Bibliograph, Artist

Music and the arts: Valery Vermeulen, Mikromedas, Musician and producer